Few people think about the provenance of their makeup past the obligatory enquiries of "is this cruelty free?" at the checkout counter, but for what it's worth, Canada has made some impressive contributions to the beauty game. As the Canada 150 celebrations approach, it's worth taking a moment to applaud all things homegrown, including empires built on lip colours and highlighters. Happily, there are far too many Canadian beauty brands and indie outfits out there to comprehensively fit into one post, but beauty enthusiasts can't help but have their favourites, and these are ours right now:
Friday night = mask time (+ 🍷?) "This. Mask. Is. AWESOME. Makes my skin look clearer, brighter and healthier right away. Over time has helped with my super-clogged pores. The best part – one of the very few pore cleansing/clarifying masks that DOESN'T dry my skin out like crazy!" – HallieM3 on @sephoracanada
Consonant Skincare is, like MAC, Canadian not only in source but also in philosophy. The brand’s ultra-clean packaging delivers all product information upfront, each product either smells divinely natural or is unscented to avoid inflaming even the most sensitive skin, and–most tellingly–the skincare brand doesn’t use bells and whistles because it knows that its products deliver results. As one of the few skincare brands that truly manages to hydrate even in the middle of a stiff Canadian winter, Consonant is just one freshwater-based toner away from being one of Canada’s most versatile and reliable skincare powerhouses.