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Few people think about the provenance of their makeup past the obligatory enquiries of “is this cruelty free?” at the checkout counter, but for what it’s worth, Canada has made some impressive contributions to the beauty game. As the Canada 150 celebrations approach, it’s worth taking a moment to applaud all things homegrown, including empires built on lip colours and highlighters. Happily, there are far too many Canadian beauty brands and indie outfits out there to comprehensively fit into one post, but beauty enthusiasts can’t help but have their favourites, and these are ours right now:
It’s an old saying, but I think it still rings true: if you haven’t tried anything from MAC Cosmetics, are you really into makeup? Pejorative connotations aside, MAC stores have a legendary status in the makeup world as gatekeepers of classic makeup techniques and products, from their impressive array of professional brushes to their drool-worthy array of lipsticks in both colours and textures. Every girl owns at least one MAC pink, and no drag queen is complete without one (or many) of their glitter pots. MAC Cosmetics tops this list as the one-stop-shop to rule them all, and the brand’s charity work with AIDS causes is the cherry on top of this perfect encapsulation of a Canadian sensibility–all are welcome, none left behind.
Vibz is a freelance writer and editor with a flair for the details. Based in Toronto, he's previously lived in India and Singapore, which explains his obsession with food, travel and self-pampering. He takes his coffee unsweetened and has almost given up on controlling his hair.