4 Trustworthy Pink Ribbon Beauty Buys

The Pink Ribbon hasn’t unfortunately always stood as a symbol for hope for a cure. Considered public domain in most jurisdictions, many companies have used its image to position themselves as charitable when only a smidgen of their proceeds  actually go toward research (ie - pinkwashing). Not all brands are so dodgy, though. There are some great ones out there that are doing work to make sure money goes toward research, grants and awareness for the cause. If you want to make a point to support this month, make sure you look for transparency around numbers and an association to a quality organization. Here are our top Pink Ribbon brands to trust when choosing your charity picks for Breast Cancer Awareness month.