Uh oh, it looks like Katy Perry might be stirring up some more bad blood. Yesterday TMZ reported that the makeup brand Hard Candy (the cosmetics company that re-launched with Walmart in 2009) is suing Proctor and Gamble for copying their trademark logo for the Katy Perry x CoverGirl line. Proctor and Gamble, the parent company of CoverGirl, launched the Katy Perry line earlier this year and the packaging looks undeniably similar to Hard Candy’s (but honestly that’s not saying much since they’re both black and white and minimal with a capital M.) Although it’s not exactly clear from the court documents, it appears Hard Candy takes issue with the heart and block lettering on the Katy Perry products.
Hard Candy has had their trademark for over 10 years and is pretty bummed about being ripped off, so they’re asking CoverGirl to stop selling the Katy Perry products and they’re seeking a percentage of revenue from the collection. But hey, I have a better suggestion. Why don’t both of these companies save their litigation fees and just hire product designers who can work up packaging that doesn’t look like it was made on circa 2006 Microsoft Paint using emojis and Frankling Gothic Script Bold? I’m no a lawyer, but just a thought.
