It’s official: those late night “Shoppers runs” for deodorant that turn into new mascara and hair colour purchases are no longer require you to put your shoes on. Canadian retail giant, Shoppers Drug Mart, has officially launched beautyBOUTIQUE.ca. The site gives customers a chance to purchase everything from eye cream to perfume along with every other possible beauty need in betweeen. Users can browse through such brands as Benefit, Clarins, Estée Lauder, Lancôme, Prada, Shiseido, stila as well as YSL. BeautyBOUTIQUE.ca customers can expect two to six day shipping times and will also receive free shipping with purchases over $75 and, let’s be honest, for any beauty junkie who hits Shoppers on the regular, $75 is an easy target. All of this while still being able to collect those precious Optimum points with every purchase. Mike Motz, President of Shoppers Drug Mart says “… customers can earn Optimum points with every purchase. We know Canadians love their Optimum points, so keeping this consistent with the in-store experience was very important to us.”
I know I can’t be the only person who hoards Optimum points until it’s Christmas to buy every holiday gift set for everyone on my list and finish my holiday shopping in an hour… can I?
SDM history facts: The first BeautyBOUTIQUE launched within Shoppers Drug Mart in 2003 and there are currently 267 locations across Canada, five of which are Enhanced beautyBOUTIQUES.
